7 Best SaaS Website Design Agencies to Choose from in 2024

If you have an amazing SaaS product to offer but do not have a large client base yet, it’s time to find the best SaaS website design agency and boost your revenue. Unlike the typical design agencies, they have a deep understanding of user behavior, conversion optimization, scalability, and data security in your industry.

To help you make the best choice, we have explored and listed down the top SaaS web design agencies in 2024.

Here we will discuss everything about SaaS agencies, including:

• Why you need a saas website
• What makes the best SaaS website design?
• Top SaaS web design agencies
• How to find the right SaaS website design company for you?
• SaaS web design agency red flags to watch out for
• How to successfully collaborate with a SaaS branding agency

Why You Need a SaaS Website

Software as a Service (SaaS) is a cloud-based software that allows you to access different applications online. 

Think of Google Drive or Gmail. Google has servers in different corners of the world. When you write a text on a Google Doc or send an email, the data is saved on the server, and you can access it online from anywhere with any device.

You don’t have to install the app on your PC or mobile and use your hard disk. So, if you have a digital solution and want the users to access it online, you will need a SaaS website.

It will represent your company with all the necessary information such as its usefulness, features, pricing, and user guides. Users can create accounts and buy subscriptions to get your services online.

What Makes a Well-Designed SaaS Website?

A well-designed SaaS website offers a stunning user experience that helps enhance the value of the product, attract more customers, and increase ROI. 

Also, apart from being visually appealing, you get to offer an intuitive, user-friendly, and high-functioning website that gives an impression of how amazing the SaaS product might be.

Here are some must-have features of a SaaS website:

Homepage with Clear Value Proposition

The homepage is the most important page for a SaaS company. Make sure it clearly communicates what your SaaS product does and how it solves the user’s problems. Don’t forget to use concise, compelling headlines and subheadings.

Responsive Design

This means your website is responsive and optimized for different screen sizes and devices, including desktops, tablets, and smartphones. Since around 60% of web traffic now comes from mobile, your site should be mobile-optimized.

User-Friendly Interface

We recommend a clean and minimalist design that eliminates any kind of clutter and distractions. Focus on only essential elements and avoid overwhelming people with too much information.

Killer Call-to-Action

Did you ever visit a SaaS website to buy a subscription but couldn’t locate the “Subscribe Now” button? You don’t want that happening to your prospects, right?  Strategically place the “Call to Action” button throughout the site while keeping it visually appealing.

Speed Optimization

Here is a stat – 53% of visitors will abandon your site if it takes more than 3 seconds to load! Page speed is also a significant factor in search engine rankings that affects your visibility and audience reach.

7 Best SaaS Web Design Agencies

Here comes our carefully selected SaaS technology website design agencies with successful portfolios, positive testimonials, and, most importantly, a seasoned team that has got your back.

1. UIExpertz: Creative Design with Outstanding User Experience

UIExpertz is one of a handful of design agencies that specialize in UX/UI design only. We have already established our excellence in SaaS product design with a rich customer base and hundreds of successful projects.

User-friendliness , responsiveness, speed – these are the most important criteria for the SaaS UI UX design. Our designers always focus on these essentials to ensure user satisfaction, engagement, and product success.

Combining empathy, intuition, and creativity with the power of the latest technology, we can help you land your dream project into the digital universe. 

Since our humble beginning in 2010, we have created hundreds of SaaS website designs for industries like banking, manufacturing, research, e-commerce, sports, and blockchain.

If you need a custom SaaS website, talk to us and see how we bring your vision to life.

Services

• UX/UI research
• SaaS product design
• WordPress development
• Support and maintenance

Features

• Decade-long experience
• Seasoned UX/UI designers
• Agile design & development methodology 
• Latest tech stack
• 24/7 support

2. Halo Lab: Innovative & Stunning Design Solutions

Based in Ukraine, Halo Lab has been in the UX/UI design industry for over 10 years now and accomplished 350+ projects. Since their inception, they have been helping software and technology companies design aesthetically pleasing and intuitive websites.

They design with an aim to reap the maximum benefits of your software. That means a higher conversion rate and more revenue. Halo Lab’s specialty is that they try to tell the unique story of your brand through fancy visual elements.

Their SaaS projects span across different industries, such as e-commerce, IT, finance, consumer products, healthcare, and business service. They harness the power of cutting-edge design tools like Figma, InVision, Hotjar, HubSpot, and Semrush to create innovative and trendy SaaS designs.

Services

• UX/UI design
• Web design
• Mobile app design
• Landing page design
• SaaS Development
• Branding and visual identity
• Marketing

Features

• Goal-oriented and skilled designers
• Custom and unique solution
• Diverge range of SaaS products
• Great communication and support

3. BRIX Agency: Expertise in a High-Performance Web Design

If you have a SaaS concept and need a full-stack agency’s help starting from product design all the way to marketing, BRIX Agency is a name to remember. They are a renowned web design, development, optimization, automation, and migration expert for SaaS companies.

BRIX Agency worked with 25+ B2B and B2C SaaS projects in the last year alone. They focus on premium designs that are highly optimized for conversions.

Worrying about losing leads because of a slow SaaS website? BRIX can optimize the speed and make your site lighting fast. To demonstrate expertise, their official website has many positive testimonials and portfolios that will motivate you to partner up with them.

Services

• SaaS design
• UX/UI Design
• Web development
• Branding
• Conversion optimization
• Automation

Features

• Conversion focused design
• Team collaboration
• Strong portfolio with hundreds of projects
• In-depth research
• Custom design
• Long-term support

4. Parachute Design Group: Award-Winning Web Design Agency Since 2003

In 2003, Parachute Design was a one-person freelance web design consultant named Jay Eckert. Over time, he successfully transformed the solo firm into the Parachute Design Group and achieved Canada’s top web designers award in 2023.

So far, they have deployed 213 websites, designed 67 logos, and optimized 73 brands. Their core design strategy is to go beyond creativity with the goal of optimizing user experience and creating success for clients. 

While most SaaS designers focus on just developing a website, Parachute Design emphasizes on how to convert the visitor into a potential customer with innovative solutions. 

Their ideology is that visitors land on a webpage not only to buy a product but also to have the website user experience as a whole. The design, color, typography and other elements influence the user to be a customer – more specifically – a loyal one.

Services

• Custom SaaS design
• SaaS Web development
• WordPress design
• SaaS SEO
• Conversion rate optimization
• SaaS branding

Features

• One-stop shop for all SaaS services
• 20+ years of specialized SaaS design experience
• Flexible team
• Innovative and creative design service
• Conversion-focused design

5. Eleken: Quality Design with Limited Resources

Most SaaS start-ups, especially the small ones, struggle with time, money, and HR challenges while planning to design and develop their dream products. Eleken addresses those problems and turns your vision into a working prototype quickly with their dedicated designers.

They focus on creating a simple and easy-to-use interface that is clean and intuitive. No matter if you provide your design concept or not, they always conduct in-depth research to create unique and compelling solutions.

They also provide post-sale support after delivery. Over the years, Eleken has become an expert in the SaaS website design industry because they do not develop e-commerce, games, or landing pages. 

The best part is Eleken offers a 3-day trial period so you can decide whether you will continue with them for long based on their performance and professionalism.

Services

• SaaS design
• Web design
• UI/UX design
• UX/UI Audit
• Mobile design
• Product redesign

Features

• Monthly subscription service
• Direct communication between clients and designers
• 3-day trial
• One project at a time
• Quality over quantity
• Support for small budget
• Dedicated and full-time designers

6. Huemor: Memorable Design Solutions to Earn More Customers

Huemor designs SaaS websites that increase user engagements, generate higher revenues, and build a strong brand identity. This US-based agency also analyzes the existing design issues of your website and finds solutions with recommendations for improvements.

Huemor is another specialized SaaS design agency that works on website design and support. Apart from designing digital products from the ground up, they are skilled in redesigning underperforming SaaS websites. 

According to Huemor, after getting their services, clients usually notice a boost of 83% monthly visits, 94% conversions, and 91% leads generation. You can sign up for their free website analysis with 100+ personalized and actionable tips to help improve your SaaS website.

When you book a call, they will discuss your business and goal, review your website, and find key points. You can also ask questions and clarifications in a live call.

Services

• Website design
• Website redesign
• Website support
• Website development
• Conversion rate optimization

Features

• Redesign specialist
• Revenue-oriented solutions
• Free consultations

7. Insivia: Result-Obsessed & Strategy-Driven Design Company

While designing a SaaS website, Insivia knows exactly how to make the best of strategy, creativity, and technology. They have been in the design industry for over 22 years and successfully launched 300+ projects.

They leverage the power of the latest SaaS trends and technology to bring about intelligent and integrated solutions and super charge SaaS products. Their design strategy involves understanding your objectives, removing biases, and prioritizing growth.

With specialization in areas like software, healthtech, edtech, legaltech, and IT consulting, Insivia always goes beyond the SaaS design. Their smart digital strategy integrates technology, brand, marketing, and usability to accomplish key objectives.

 Services

• SaaS design
• Interactive lead generation
• User retention
• Positioning and branding
• Demand generation
• Sales

Features

• Interactive feature elements
• Strategic positions with video and animation
• Powerful tools
• B2B full service

How to Choose the Best SaaS Website Design Agency?

Step 1: First you should define your goal, expected outcome, and other requirements. Prepare the project’s mission, vision, valuation, and desired results. 

Also, prepare the budget beforehand. If you know how much you can spend, you will be able to negotiate the price and features in advance.

Another important thing is draft the raw design if you have one in mind and show it to the agency.

Step 2: You can’t expect that the best SaaS agency will be knocking at your door when you need one. You have to do some research first. Here are the possible ways to search for the right one.

• Google: This is where you will be able to locate the popular SaaS agencies online and nearby. Compile a list of the top 10 or 5 agencies first.
• Marketplace: Upwork, Fiverr, and Freelancer are the most prominent freelance platforms you need to check out. You can find the top profiles based on experience, country, portfolio, and price.
• Social media: Browse design agencies on Facebook, Twitter, or LinkedIn and check their official pages, including comments, reviews, and ratings.

Step 3: Knock your shortlisted SaaS designers one by one, explain your project, and conduct interviews. Don’t forget to discuss your objective. Also,for more confidence, ask them to share with you any similar project they did before.

Step 4: Check out their honest client reviews, ratings, and testimonials in the marketplace, social media, and official websites. Contact the previous clients if possible to check their authenticity and dig deeper into their strategies, timelines, and skills.

Step 5: When you choose your preferred agency that has successful track records, reviews, and ratings, you can ask for a quote. If the pricing and timeline are not fitting in your budget and plan, negotiate with them for the best deal.

SaaS Web Design Agency Red Flags

You don’t want an agency that might abandon your project halfway because they lack experience or resources. This could happen if you are not careful when picking the right company.

Watch out for these red flags beforehand to avoid risks:

Poor Official Website Design

If you see their own websites are poorly designed, hard to navigate, or slow, how can you expect they will serve you well? If you find one like this, skip and search for another one.

Lack of Experience and Portfolios

If the agency doesn’t have an excellent track record or a rich portfolio, you can’t rely on them for sure. Look for an agency at least with a couple of years of experience and a few projects running.

Lots of Hidden Costs

Many agencies try to attract clients with unrealistic expectations e.g. with very low or discounted prices and then introduce new costs in different milestones as the project is developed.

To stay on the safe side, match the quotes with the industry average and ask for the rates for the same services from other agencies.

No Post Development Support

Reputable agencies will propose to support and maintain the project. If your selected one offers none, head to another.

How to Successfully Collaborate with a SaaS Design Company?

Tips #1: Create proper communication channels

Designing a SaaS website is time-consuming and requires constant communication between you and the designer team for instant feedback. You need to establish the channels you are most comfortable with. 

Tips #2: Set the project goal and timelines

Determine exactly what you expect from the design team and what the project duration is. Share these insights with the agency to ensure they can fulfill your expectations.

Tips #3: Provide feedback and ask for recommendations

Constantly check the partially completed tasks if possible and let them know what you think of the progress. Feel free to recommend any improvements or get advice from them.

Tips #4: Monitor the progress

Check the percentage of work done and review the solution. Monitoring the task in progress will help save time, money, and the hassle of redesigning. 

Final Thoughts

Designing a result-driven and highly productive SaaS website requires a deep understanding of the user behavior, market, and technical knowledge. The best SaaS website design agency keeps all of this in mind in every stage of the design process.

However, before placing your order, you should look for the agency’s background, portfolio, and testimonials. Without research, you may end up with a subpar solution that won’t work over the long haul.

At UIExperts, we have a dedicated SaaS product designer team armed with decade-long experience and state-of-the-art design tools and technology. Our rich portfolio, case studies, and testimonials guarantee client satisfaction. If you have any queries, please feel free to contact us anytime.